The consumer goods market in Mexico is evolving rapidly, and the key to growth for brands lies in a robust Route-to-Market (RTM) strategy. With a value added projected to amount to US$38.1bn in 2025 and an expected growth of 1.32% … Read More
Author: Nikhil
It seems we can't find what you're looking for.
Beyond Order Booking: The Future of Sales Force Automation
Beyond Order Booking: The Future of Sales Force Automation is Here In today’s fast-moving CPG market, small improvements aren’t enough–sales leaders need a real competitive edge. The reality? Too much time is lost to manual tracking, outdated tools, and guesswork … Read More
8 Ways SFA Can Flip the F&B Success in 2025
The world of business is changing fast, and if you own or run a food and beverage business, you know that competition is tough. When you’re selling to retailers or directly to customers, it becomes imperative to constantly evolve your … Read More
How to Achieve Accurate Sales Volume Planning in 2025?
Do you know why some businesses always meet their sales targets while others struggle to keep up in the market? The secret lies in planning. Sales volume planning is like preparing for a cricket match. You need to have the … Read More
Why Rethinking Technology is the Key to RTM Success in SEA
Introduction The FMCG industry in Southeast Asia is at the cusp of a digital revolution. While technology has become a critical enabler of building an agile RTM strategies, its potential often remains untapped due to fragmented systems, complex interfaces, and … Read More
The Current State of Tech Adoption in SEA’s CPG Industry
Introduction Southeast Asia’s FMCG sector is undergoing rapid digital transformation. With its diverse markets and expansive distribution networks, the region presents unique challenges for brands striving to execute effective Route-to-Market (RTM) strategies. While CPG industry technology adoption in SEA is … Read More
Territory Optimization with FieldAssist: Traveling less, selling more
Ask any sales person what part of their daily activities take the most time, and 100% of them will give the same answer: travelling. This is particularly true for large markets like India. Scale the problem to India’s large surface … Read More
Everything We Released in 2024
A Year of Game Changing Innovations 2024 has been a transformative year for FieldAssist, defined by growth, innovation, and a relentless focus. From groundbreaking new features to design upgrades, we worked tirelessly to bring you tools that help brands scale … Read More
Cue Cards: Empowering Sales Reps with Smart, Real-Time Insights
In the competitive world of FMCG and CPG sales, every interaction counts. Field reps are the front line of sales, responsible for closing deals and maintaining relationships with retailers. Sales reps have a limited window to make an impression, understand … Read More
Territory Optimization: Needs, Benefits, and Strategies
Scale is often considered a good problem to have. Larger markets generate more profits. The benefits of conquering a large market can far outweigh the costs. Yet, for truly large countries like India, which today has the single largest population … Read More
It seems we can't find what you're looking for.
Unlocking CPG Growth in Mexico: Rethinking Route-to-Market for Future Success
The consumer goods market in Mexico is evolving rapidly, and the key to growth for brands lies in a robust Route-to-Market (RTM) strategy. With a value added projected to amount to US$38.1bn in 2025 and an expected growth of 1.32% … Read More
Beyond Order Booking: The Future of Sales Force Automation
Beyond Order Booking: The Future of Sales Force Automation is Here In today’s fast-moving CPG market, small improvements aren’t enough–sales leaders need a real competitive edge. The reality? Too much time is lost to manual tracking, outdated tools, and guesswork … Read More
8 Ways SFA Can Flip the F&B Success in 2025
The world of business is changing fast, and if you own or run a food and beverage business, you know that competition is tough. When you’re selling to retailers or directly to customers, it becomes imperative to constantly evolve your … Read More
How to Achieve Accurate Sales Volume Planning in 2025?
Do you know why some businesses always meet their sales targets while others struggle to keep up in the market? The secret lies in planning. Sales volume planning is like preparing for a cricket match. You need to have the … Read More
Why Rethinking Technology is the Key to RTM Success in SEA
Introduction The FMCG industry in Southeast Asia is at the cusp of a digital revolution. While technology has become a critical enabler of building an agile RTM strategies, its potential often remains untapped due to fragmented systems, complex interfaces, and … Read More
The Current State of Tech Adoption in SEA’s CPG Industry
Introduction Southeast Asia’s FMCG sector is undergoing rapid digital transformation. With its diverse markets and expansive distribution networks, the region presents unique challenges for brands striving to execute effective Route-to-Market (RTM) strategies. While CPG industry technology adoption in SEA is … Read More
Territory Optimization with FieldAssist: Traveling less, selling more
Ask any sales person what part of their daily activities take the most time, and 100% of them will give the same answer: travelling. This is particularly true for large markets like India. Scale the problem to India’s large surface … Read More
Everything We Released in 2024
A Year of Game Changing Innovations 2024 has been a transformative year for FieldAssist, defined by growth, innovation, and a relentless focus. From groundbreaking new features to design upgrades, we worked tirelessly to bring you tools that help brands scale … Read More
Cue Cards: Empowering Sales Reps with Smart, Real-Time Insights
In the competitive world of FMCG and CPG sales, every interaction counts. Field reps are the front line of sales, responsible for closing deals and maintaining relationships with retailers. Sales reps have a limited window to make an impression, understand … Read More
Territory Optimization: Needs, Benefits, and Strategies
Scale is often considered a good problem to have. Larger markets generate more profits. The benefits of conquering a large market can far outweigh the costs. Yet, for truly large countries like India, which today has the single largest population … Read More
It seems we can't find what you're looking for.