An FMCG sales and marketing strategy is going through a retail metamorphosis today. While leading FMCG manufacturers combine their offline GTM strategies with Digital capabilities, creating a winning Omni channel combination is the difference that sets one apart from the … Read More
Blogs
Automation Done Right!
“Organizations don’t execute unless the right people, individually and collectively, focus on the right details at the right time.” – Ram Charan, Bestselling Author and Global Advisor to CEOs. With technology penetration increasing every day, automating business processes has become need … Read More
Internal Communication – Lifeline of an orga…
Communication inside an organization today is far more important than ever. With the recent increase in information and knowledge, it has become almost impossible for an individual to achieve great success. Now when nobody possesses all the expertise to finish … Read More
Business First Approach (DDD), Agile and Scrum in …
A program or software can be created by anybody, but what sets it apart is the capability coupled with maturity to understand and create one that focuses and solves real customer problems delivering a seamless experience. A successful software is … Read More
Customer First – Key to organization’s success…
There are two kinds of organizations – Product based & Services based. When we refer to creating a product, there are two kind of product development philosophies, one that is sales driven/customer driven and the other product driven. Is there … Read More
Importance of a beat plan in FMCG sales and distri…
An effective territory beat plan is one of the most important aspects of FMCG Sales and Distribution Management since it prevents wastage of time and effort. Clearly defined territories ensure there is no overlap between field executives and that they … Read More
FMCGs focus on “Sell More” capability…
The in-store retail execution strategy is transforming owing to severe competition and fewer resources. There is an ever-growing urge for businesses to scale up revenues at retail stores. One of the popular approaches that is rapidly gaining momentum is enhancing … Read More
Field Force Automation Software to Optimize Sales …
With the advancements in technology and adoption of big data, retail industry is learning more about its customers than ever before. Sales as a function is rapidly transforming as it embraces technology such as field force automation software to improve … Read More
How a 79 years old Ayurvedic Brand Multani is leve…
In a recent client interaction with Multani Pharmaceuticals Ltd, one of country’s leading and oldest manufacturers of Ayurvedic and Unani medicines, group CEO Mr Nakul Multani and Head of Sales Mr Sachin Bhalerao shared their experience with FieldAssist and the … Read More
Effective Retail Merchandising
In the FMCG parlance, Retail Merchandising is an essential concept that contributes to the sale of products to the end costumer. Every store level follows a clear merchandising strategy that aims at influencing buying decisions of its customers. It is … Read More
Blogs
Boosting Customer Experience through Omni Channel …
An FMCG sales and marketing strategy is going through a retail metamorphosis today. While leading FMCG manufacturers combine their offline GTM strategies with Digital capabilities, creating a winning Omni channel combination is the difference that sets one apart from the … Read More
Automation Done Right!
“Organizations don’t execute unless the right people, individually and collectively, focus on the right details at the right time.” – Ram Charan, Bestselling Author and Global Advisor to CEOs. With technology penetration increasing every day, automating business processes has become need … Read More
Internal Communication – Lifeline of an orga…
Communication inside an organization today is far more important than ever. With the recent increase in information and knowledge, it has become almost impossible for an individual to achieve great success. Now when nobody possesses all the expertise to finish … Read More
Business First Approach (DDD), Agile and Scrum in …
A program or software can be created by anybody, but what sets it apart is the capability coupled with maturity to understand and create one that focuses and solves real customer problems delivering a seamless experience. A successful software is … Read More
Customer First – Key to organization’s success…
There are two kinds of organizations – Product based & Services based. When we refer to creating a product, there are two kind of product development philosophies, one that is sales driven/customer driven and the other product driven. Is there … Read More
Importance of a beat plan in FMCG sales and distri…
An effective territory beat plan is one of the most important aspects of FMCG Sales and Distribution Management since it prevents wastage of time and effort. Clearly defined territories ensure there is no overlap between field executives and that they … Read More
FMCGs focus on “Sell More” capability…
The in-store retail execution strategy is transforming owing to severe competition and fewer resources. There is an ever-growing urge for businesses to scale up revenues at retail stores. One of the popular approaches that is rapidly gaining momentum is enhancing … Read More
Field Force Automation Software to Optimize Sales …
With the advancements in technology and adoption of big data, retail industry is learning more about its customers than ever before. Sales as a function is rapidly transforming as it embraces technology such as field force automation software to improve … Read More
How a 79 years old Ayurvedic Brand Multani is leve…
In a recent client interaction with Multani Pharmaceuticals Ltd, one of country’s leading and oldest manufacturers of Ayurvedic and Unani medicines, group CEO Mr Nakul Multani and Head of Sales Mr Sachin Bhalerao shared their experience with FieldAssist and the … Read More
Effective Retail Merchandising
In the FMCG parlance, Retail Merchandising is an essential concept that contributes to the sale of products to the end costumer. Every store level follows a clear merchandising strategy that aims at influencing buying decisions of its customers. It is … Read More
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