Fieldassist

Blogs

Sales Territory Management

How to Efficiently Manage Sales Territories in Retail Business? 

PJP – Sales Territory Management Unlock your sales potential with effective sales territory management Request Demo Skyrocket your field sales with FieldAssist Request Demo

industry problems and future of sales

Industry vs Covid -19: Discussing Common Problems, Their Solution and Future of Sales [Round Table E-Discussion]

Hope you are well and safe! As the lockdown is extended with greater relaxations given by the governments to indulge factories and standalone shop units in India, we had our second edition of roundtable discussion (jump over to read the … Read More

trends

Reality and Future Trends of Indian FMCG amid Covid19 : An Interview with Rakesh Kawde

Meet Rakesh Kawde: Rakesh Kawde is the VP – Sales at WeiKFiELD and is an FMCG professional with more than 24 years of in-depth experience. Currently working on the national business operations, he specializes in Sales & Distribution and developing … Read More

indian fmcg sector post lockdown

Indian FMCG Sector Post Lockdown – Trends to Watch for

Image Source: Statista Image Source: April 2020 (COVID-19) lockdown impact Essential Goods Purchase in India These two statistical screenshots speak a thousand words for the stakeholders of the Indian FMCG Sector. COVID-19 – the worst nightmare of the entire world has … Read More

How Coronavirus will Impact the FMCG Sector of India?

As you know Coronavirus has made its way into India. Immediately lockdown was called to contain the disease. Following which schools, malls, cinemas, gyms, offices, etc. were shut down, construction and all operations were stopped. Only essential services are permitted … Read More

covid 19 impact fmcg

Impact and Addresal of Covid -19 on Consumer Goods/FMCG Industry [Round Table E-Discussion]

Hope you all are well and taking care of your friends, family and extended community. We are confident that you are taking relevant precautions during COVID -19 as per the government norms. We all know that this is an unprecedented … Read More

perfect store strategy

Winning the Retail Game with Perfect Store Strategy

We need a Perfect Store Strategy, As we all have been witnessing an economic slump in India. It has adversely impacted all major sectors of India, and the retail industry is not an exception. Looking at the current scenario, it … Read More

Retail Execution Tools

How Retail Execution is Building Relationships with Consumers?

The Retail Execution Tools are being transformed with robust tools that are powered by cutting-edge technologies to create customer-centric strategies that foster brand-shopper relationship. With a value of 950 billion USD in the year 2018, the Indian retail industry is … Read More

field force management

Why “Secondary Sales” must Go Mobile & Deploy a Field Force Management App

Historical overview Prior to the development of transformational mobility solutions such as a field force management app to streamline secondary sales processes, CPG manufacturers were dependent on traditional methods of devising strategies and getting full visibility. Such as, salesmen on … Read More

fmcg sales

FMCG Sales: Right Way to Establish Right Discipline

“Success in sales is the result of discipline, dedication, and sacrifice.” ~ Thomas Roy Cromwell Discipline in sales is defined by the first call time, total retailing time, no of total calls, beat coverage, outlet coverage, and journey plan adherence. … Read More

market discipline

The Great Market Discipline Story

Are you still losing the retail game even though your sales team achieved their targets? Should you worry about market discipline? Quite a few companies are able to achieve their targets but not able to keep up with the market … Read More

retail intelligence

Retail Intelligence: Don’t Sit on the data, Act.

80% of Field Data Collected by Retail Companies Goes Unused for Analytics. Here’s How to Translate it into Action. In today’s competitive world, businesses are eagerly investing time and money to collect more data about their sales, customers, and operations. … Read More

secondary sales process

Secondary Sales Process : Large companies vs Small companies

“While most companies, both international and domestic, in FMCG are aggressive, larger companies have that slight edge because they can dip into their parent’s vast resources in terms of learnings and insights. Functions such as technology and R&D are globally … Read More

fmcg sales process

The top 6 challenges in FMCG sales process: Solved

FMCG Sales Process Never has there been such an exciting time in the Indian FMCG industry! With digitization and globalization driving advancements, the possibilities have become endless. The FMCG industry is characterized by a complex distribution network and intense competition forcing … Read More

field force automation

How technology is revolutionizing field sales?

Field force automation software has become more relevant and effective in recent years. The tools have optimized the sales workflow by changing the way sales teams engage with retail outlets. However, many companies that implement Field force automation software fail … Read More

field sales

How to Motivate Your Field Sales Reps

As a Sales Director, do you constantly struggle with reaching your sales targets? Well, you are not alone. 8 out of 10 Heads of Sales face challenges in achieving their annual sales target in spite of taking all the measures … Read More

Microsoft

Microsoft mentions the FieldAssist Sales force automation software

It is not everyday that you get a mention from Microsoft. When that happens on the 2nd day of the New Year, it is double sweet. Over the last few years, the Microsoft team has made a strong commitment to … Read More

distributor management software

Distributor Management Software in India’s rural FMCG sector

Hari is a 40 year old resident of the Bhogpur village district, 75 km from Kolkata. For several years, he travelled almost 20 km to find the nearest bank branch to withdraw or deposit money. However, with the digitalised common … Read More

distribution

Do Distributors Still Resist a Distribution Management System?

I consider myself very lucky. Because I get to contribute to India’s untold FMCG story. Indian media is always abuzz with the next big startup fundraise, big-ticket exits and acquisitions. But deep down all this noise, coming from India’s hinterland … Read More

Leverage SFA

Leverage SFA to Predict Sales

Each time we engage with modern-day retailers to evaluate their business requirement for an SFA solution, we face the usual volley of questions that remain their primary challenge-set to effectively manage on-ground field forces. Visibility on secondary sales, optimizing route … Read More

Sales Territory Management

How to Efficiently Manage Sales Territories in Retail Business? 

PJP – Sales Territory Management Unlock your sales potential with effective sales territory management Request Demo Skyrocket your field sales with FieldAssist Request Demo

industry problems and future of sales

Industry vs Covid -19: Discussing Common Problems, Their Solution and Future of Sales [Round Table E-Discussion]

Hope you are well and safe! As the lockdown is extended with greater relaxations given by the governments to indulge factories and standalone shop units in India, we had our second edition of roundtable discussion (jump over to read the … Read More

trends

Reality and Future Trends of Indian FMCG amid Covid19 : An Interview with Rakesh Kawde

Meet Rakesh Kawde: Rakesh Kawde is the VP – Sales at WeiKFiELD and is an FMCG professional with more than 24 years of in-depth experience. Currently working on the national business operations, he specializes in Sales & Distribution and developing … Read More

indian fmcg sector post lockdown

Indian FMCG Sector Post Lockdown – Trends to Watch for

Image Source: Statista Image Source: April 2020 (COVID-19) lockdown impact Essential Goods Purchase in India These two statistical screenshots speak a thousand words for the stakeholders of the Indian FMCG Sector. COVID-19 – the worst nightmare of the entire world has … Read More

How Coronavirus will Impact the FMCG Sector of India?

As you know Coronavirus has made its way into India. Immediately lockdown was called to contain the disease. Following which schools, malls, cinemas, gyms, offices, etc. were shut down, construction and all operations were stopped. Only essential services are permitted … Read More

covid 19 impact fmcg

Impact and Addresal of Covid -19 on Consumer Goods/FMCG Industry [Round Table E-Discussion]

Hope you all are well and taking care of your friends, family and extended community. We are confident that you are taking relevant precautions during COVID -19 as per the government norms. We all know that this is an unprecedented … Read More

perfect store strategy

Winning the Retail Game with Perfect Store Strategy

We need a Perfect Store Strategy, As we all have been witnessing an economic slump in India. It has adversely impacted all major sectors of India, and the retail industry is not an exception. Looking at the current scenario, it … Read More

Retail Execution Tools

How Retail Execution is Building Relationships with Consumers?

The Retail Execution Tools are being transformed with robust tools that are powered by cutting-edge technologies to create customer-centric strategies that foster brand-shopper relationship. With a value of 950 billion USD in the year 2018, the Indian retail industry is … Read More

field force management

Why “Secondary Sales” must Go Mobile & Deploy a Field Force Management App

Historical overview Prior to the development of transformational mobility solutions such as a field force management app to streamline secondary sales processes, CPG manufacturers were dependent on traditional methods of devising strategies and getting full visibility. Such as, salesmen on … Read More

fmcg sales

FMCG Sales: Right Way to Establish Right Discipline

“Success in sales is the result of discipline, dedication, and sacrifice.” ~ Thomas Roy Cromwell Discipline in sales is defined by the first call time, total retailing time, no of total calls, beat coverage, outlet coverage, and journey plan adherence. … Read More

market discipline

The Great Market Discipline Story

Are you still losing the retail game even though your sales team achieved their targets? Should you worry about market discipline? Quite a few companies are able to achieve their targets but not able to keep up with the market … Read More

retail intelligence

Retail Intelligence: Don’t Sit on the data, Act.

80% of Field Data Collected by Retail Companies Goes Unused for Analytics. Here’s How to Translate it into Action. In today’s competitive world, businesses are eagerly investing time and money to collect more data about their sales, customers, and operations. … Read More

secondary sales process

Secondary Sales Process : Large companies vs Small companies

“While most companies, both international and domestic, in FMCG are aggressive, larger companies have that slight edge because they can dip into their parent’s vast resources in terms of learnings and insights. Functions such as technology and R&D are globally … Read More

fmcg sales process

The top 6 challenges in FMCG sales process: Solved

FMCG Sales Process Never has there been such an exciting time in the Indian FMCG industry! With digitization and globalization driving advancements, the possibilities have become endless. The FMCG industry is characterized by a complex distribution network and intense competition forcing … Read More

field force automation

How technology is revolutionizing field sales?

Field force automation software has become more relevant and effective in recent years. The tools have optimized the sales workflow by changing the way sales teams engage with retail outlets. However, many companies that implement Field force automation software fail … Read More

field sales

How to Motivate Your Field Sales Reps

As a Sales Director, do you constantly struggle with reaching your sales targets? Well, you are not alone. 8 out of 10 Heads of Sales face challenges in achieving their annual sales target in spite of taking all the measures … Read More

Microsoft

Microsoft mentions the FieldAssist Sales force automation software

It is not everyday that you get a mention from Microsoft. When that happens on the 2nd day of the New Year, it is double sweet. Over the last few years, the Microsoft team has made a strong commitment to … Read More

distributor management software

Distributor Management Software in India’s rural FMCG sector

Hari is a 40 year old resident of the Bhogpur village district, 75 km from Kolkata. For several years, he travelled almost 20 km to find the nearest bank branch to withdraw or deposit money. However, with the digitalised common … Read More

distribution

Do Distributors Still Resist a Distribution Management System?

I consider myself very lucky. Because I get to contribute to India’s untold FMCG story. Indian media is always abuzz with the next big startup fundraise, big-ticket exits and acquisitions. But deep down all this noise, coming from India’s hinterland … Read More

Leverage SFA

Leverage SFA to Predict Sales

Each time we engage with modern-day retailers to evaluate their business requirement for an SFA solution, we face the usual volley of questions that remain their primary challenge-set to effectively manage on-ground field forces. Visibility on secondary sales, optimizing route … Read More