An effective territory beat plan is one of the most important aspects of FMCG Sales and Distribution Management since it prevents wastage of time and effort. Clearly defined territories ensure there is no overlap between field executives and that they … Read More
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Blogs
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FMCGs focus on “Sell More” capability
The in-store retail execution strategy is transforming owing to severe competition and fewer resources. There is an ever-growing urge for businesses to scale up revenues at retail stores. One of the popular approaches that is rapidly gaining momentum is enhancing … Read More

Field Force Automation Software to Optimize Sales Force
With the advancements in technology and adoption of big data, retail industry is learning more about its customers than ever before. Sales as a function is rapidly transforming as it embraces technology such as field force automation software to improve … Read More
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How a 79 years old Ayurvedic Brand Multani is leveraging SFA?
In a recent client interaction with Multani Pharmaceuticals Ltd, one of country’s leading and oldest manufacturers of Ayurvedic and Unani medicines, group CEO Mr Nakul Multani and Head of Sales Mr Sachin Bhalerao shared their experience with FieldAssist and the … Read More

Effective Retail Merchandising
In the FMCG parlance, Retail Merchandising is an essential concept that contributes to the sale of products to the end costumer. Every store level follows a clear merchandising strategy that aims at influencing buying decisions of its customers. It is … Read More

How Indian FMCG Industry is Expected to Evolve by 2020?
Amidst implementation of Goods and Services Tax (GST) and demonetization, the Indian FMCG industry is managing its way through disruptions post-festive months recording higher demand-led growth. The general industry sentiment is positive and optimistic for the medium and longer terms. … Read More

In conversation with Mr. Rajesh Garg (MD, Priniti Foods)
We recently visited one of our clients Priniti Foods, a leading snacks manufacturer in North India. Here’s the excerpt of interaction with Mr. Rajesh Garg, MD and Mr. Rajesh Kapur, Sales Head as part of our feedback session on Sales Force … Read More
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Artificial Intelligence – Paving way in Indian Retail Industry
Suddenly Artificial Intelligence and Machine Learning are all over the place! Thanks to the likes of technology giants like Facebook, Google, and Apple, the concepts of AI and ML are widespread than ever before. In fact, AI and ML are … Read More
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Why Sales Force Automation Application is key to success in retail ?
Sales Force Automation (SFA) has gained wide acceptance across sales organizations globally and the proliferation of mobile phones has further paved way for it. The conventional sales structure has undergone massive evolution over the past decade. A mix of mobile … Read More

5 Essential ways to strengthen Manufacturer-Retailer relationships
Manufacturer Retailer Relationship The power of a trustful Manufacturer Retailer Relationship is important for organizations as much as it is to distributors. In the never ending battle of establishing superior control, retailers seem to be winning it owing to its … Read More
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In conversation with Mr. Indra Jha (Asso. Manager ERP, Anmol Industries)
This is a first-of-its-kind interview conducted by FieldAssist with one of its esteemed customers – Anmol Industries (Previously Anmol Biscuits). We sincerely thank Mr. Indra Jha, Asso. Manager ERP, Anmol Industries who has been extremely kind to has agreed to share his … Read More
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Technology Driving Distribution Channels
What do we mean by Distribution Channels? In the FMCG industry, a distribution channel is a route or approach that a company uses to get its products to reach the end consumers. There are multiple distribution channels available that the … Read More
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FMCG Distribution on Adopting the Rural Route
The organized retail sector of India has emerged as a distinct sector in the past couple of decades. In fact, the rural population of India is fast developing as a major consumer of FMCG products. As retail companies get more … Read More

How FMCG industry is stepping up its digital game?
Digitization and automation has re imagined traditional sales and distribution in the FMCG sector in India. Recent business trend suggests that innovation has been a key driver in reviving FMCG growth. In fact, Gartner report suggests that the FMCG industry is … Read More
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Leverage Online Sales Force Automation to Make Better Business Choices
Business uncertainties and ambiguities are some of the key challenges in businesses today. Organizational leaders find themselves planning up for future contingencies in addition to focusing on short-term objectives. In the context of sales, the business environment is highly volatile. … Read More

Adopting Field Sales Automation in the Retail Industry
Organizations are increasingly building dependencies on technology today to run their businesses efficiently. Medium and Large scale organizations owe a large part of their success to the ever evolving technology that has streamlined sales processes, techniques and played a significant … Read More
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Why Mobile Sales Force Automation is Key to Your Business Strategy?
Digital technology is transforming the global business environment today by successfully capturing complex data and converting them into detailed yet meaningful insights. While mobility is an integral part of an effective business strategy for organizations worldwide, there’s a challenge. A fair … Read More
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Your App is Too Simple!
Let’s face it. Complex apps are not fun to use, yet we are reluctant to trust the capabilities of the one that looks simple. We, while showcasing FieldAssist, often encounter the expression “That looks so simple”. It keeps us wondering … Read More

A Candid Introduction to Data
The good ol’ Data!! What is data? How is it generated? What is it used for? How did it help humanity? These are some questions that come to mind whenever one sees or reads something. But the funny thing about … Read More

Importance of a beat plan in FMCG sales and distribution management
An effective territory beat plan is one of the most important aspects of FMCG Sales and Distribution Management since it prevents wastage of time and effort. Clearly defined territories ensure there is no overlap between field executives and that they … Read More

FMCGs focus on “Sell More” capability
The in-store retail execution strategy is transforming owing to severe competition and fewer resources. There is an ever-growing urge for businesses to scale up revenues at retail stores. One of the popular approaches that is rapidly gaining momentum is enhancing … Read More

Field Force Automation Software to Optimize Sales Force
With the advancements in technology and adoption of big data, retail industry is learning more about its customers than ever before. Sales as a function is rapidly transforming as it embraces technology such as field force automation software to improve … Read More

How a 79 years old Ayurvedic Brand Multani is leveraging SFA?
In a recent client interaction with Multani Pharmaceuticals Ltd, one of country’s leading and oldest manufacturers of Ayurvedic and Unani medicines, group CEO Mr Nakul Multani and Head of Sales Mr Sachin Bhalerao shared their experience with FieldAssist and the … Read More

Effective Retail Merchandising
In the FMCG parlance, Retail Merchandising is an essential concept that contributes to the sale of products to the end costumer. Every store level follows a clear merchandising strategy that aims at influencing buying decisions of its customers. It is … Read More

How Indian FMCG Industry is Expected to Evolve by 2020?
Amidst implementation of Goods and Services Tax (GST) and demonetization, the Indian FMCG industry is managing its way through disruptions post-festive months recording higher demand-led growth. The general industry sentiment is positive and optimistic for the medium and longer terms. … Read More

In conversation with Mr. Rajesh Garg (MD, Priniti Foods)
We recently visited one of our clients Priniti Foods, a leading snacks manufacturer in North India. Here’s the excerpt of interaction with Mr. Rajesh Garg, MD and Mr. Rajesh Kapur, Sales Head as part of our feedback session on Sales Force … Read More

Artificial Intelligence – Paving way in Indian Retail Industry
Suddenly Artificial Intelligence and Machine Learning are all over the place! Thanks to the likes of technology giants like Facebook, Google, and Apple, the concepts of AI and ML are widespread than ever before. In fact, AI and ML are … Read More

Why Sales Force Automation Application is key to success in retail ?
Sales Force Automation (SFA) has gained wide acceptance across sales organizations globally and the proliferation of mobile phones has further paved way for it. The conventional sales structure has undergone massive evolution over the past decade. A mix of mobile … Read More

5 Essential ways to strengthen Manufacturer-Retailer relationships
Manufacturer Retailer Relationship The power of a trustful Manufacturer Retailer Relationship is important for organizations as much as it is to distributors. In the never ending battle of establishing superior control, retailers seem to be winning it owing to its … Read More

In conversation with Mr. Indra Jha (Asso. Manager ERP, Anmol Industries)
This is a first-of-its-kind interview conducted by FieldAssist with one of its esteemed customers – Anmol Industries (Previously Anmol Biscuits). We sincerely thank Mr. Indra Jha, Asso. Manager ERP, Anmol Industries who has been extremely kind to has agreed to share his … Read More

Technology Driving Distribution Channels
What do we mean by Distribution Channels? In the FMCG industry, a distribution channel is a route or approach that a company uses to get its products to reach the end consumers. There are multiple distribution channels available that the … Read More

FMCG Distribution on Adopting the Rural Route
The organized retail sector of India has emerged as a distinct sector in the past couple of decades. In fact, the rural population of India is fast developing as a major consumer of FMCG products. As retail companies get more … Read More

How FMCG industry is stepping up its digital game?
Digitization and automation has re imagined traditional sales and distribution in the FMCG sector in India. Recent business trend suggests that innovation has been a key driver in reviving FMCG growth. In fact, Gartner report suggests that the FMCG industry is … Read More

Leverage Online Sales Force Automation to Make Better Business Choices
Business uncertainties and ambiguities are some of the key challenges in businesses today. Organizational leaders find themselves planning up for future contingencies in addition to focusing on short-term objectives. In the context of sales, the business environment is highly volatile. … Read More

Adopting Field Sales Automation in the Retail Industry
Organizations are increasingly building dependencies on technology today to run their businesses efficiently. Medium and Large scale organizations owe a large part of their success to the ever evolving technology that has streamlined sales processes, techniques and played a significant … Read More

Why Mobile Sales Force Automation is Key to Your Business Strategy?
Digital technology is transforming the global business environment today by successfully capturing complex data and converting them into detailed yet meaningful insights. While mobility is an integral part of an effective business strategy for organizations worldwide, there’s a challenge. A fair … Read More

Your App is Too Simple!
Let’s face it. Complex apps are not fun to use, yet we are reluctant to trust the capabilities of the one that looks simple. We, while showcasing FieldAssist, often encounter the expression “That looks so simple”. It keeps us wondering … Read More

A Candid Introduction to Data
The good ol’ Data!! What is data? How is it generated? What is it used for? How did it help humanity? These are some questions that come to mind whenever one sees or reads something. But the funny thing about … Read More